Wondering how to spread your message across people on the street or in an exhibition? A roll up banner is one of the best ways to get your message across, if it is created successfully.
Setting up a roll up banner requires a banner stand. If you can’t find yourself an ideal banner stand you would end up wasting a lot of time in just setting things up. Where the trade buys specializes in a range of pop up banners which are both easy to setup and transport, while ensuring that your message is delivered professionally.
Below are some tips about how you can make your banner standout.
Catch the Attention of Reader
A good banner will instantly catch the attention of readers and captivate them to read further. Make sure you do not add your company’s description or any irrelevant information that could bore the audience. Instead, it is recommended to add graphics or a short and catchy sentence/ phrase. Also, avoid writing too much content; only give to-the-point message.
Make the Audience Smile
A good banner can initiate a good conversation. If your banner makes the audience smile, it will automatically entice them to checking your product or whatever you are offering. Adding a funny photo or a humorous message can aid you in promoting your product.
Importance of a Good Photo
A good image can speak a thousand words. It is one of the most effective ways to deliver your message effectively, especially if you are advertising a product. However, most advertisers make a mistake of selecting pictures from the web and put them to the banner. Firstly, a picture from the web will be of very low quality and won’t captivate the audience. Secondly, it won’t translate your product and brand successfully. Thus, it is extremely vital to invest in a professional photographer, take unique photographs and then add them on your banner.
A photograph taken by an expert will not just be of superior quality, but will also be according to your requirements.
Adding only Important Information
Keeping your content limited is very crucial. Only add the most significant part about your offering and make headlines in bold letters.
Keep the Logo on Top
It is crucial to deliver the main message on the eye-level of the reader. Thus, if you consider adding your company’s logo, it should be on the top of the banner stand.
Experiment with Colors
Playing with colors is not a bad idea. By choosing the ideal color, you can definitely catch the attention of your audience. It is critical to select a right combination of the background color and the shade of text and images. Colors like red and orange will definitely grasp the reader’s attention.
Share Your Contact Details
So, the readers are impressed with your roll up banner and are convinced to know more about the product you are offering, what next? Your contact details! They should be present at the bottom of the banner stand, but make sure all the details are visible and readable. Contact details can include phone number, website url and email address.
Cover photo credit: WordPress.com
