Social media is here to stay so if your small business still hasn’t taken a step into the world of online marketing, it’s time you swallow the pill. Your target audience is probably too absorbed in their phone screens to pay attention to the banners and posters you are putting up – it’s time to…
Customer identification is crucial to the success of your business. If you do this right, it will be easier to determine the strategies that should be executed to make them choose your company over your competitors. If you want an easier way to identify who to target, companies like Vivaldi Group can provide the services…
One of the biggest concerns facing business owners in 2018 and beyond is figuring out how best to market their brand online. The toughest part is sifting through an endless sea of advice on what platform to use. Every marketer who writes an article is a guru — one half claim email marketing is dead,…
Tell me if this sounds familiar: you spend hours thinking of contagious topics, you write the perfect headline and share your content on social media. And, then, you secretly hope that a sudden surge of new readers will flood your website. In reality, your content barely gets noticed, and your traffic line remains flat. Why?…